The Zoramites assume that they are better than other peoples, which provides elements of pride; however, the assumption of our own superiority is so universal a human trait (consider patriotism, brand loyalty, and arguments over sports teams, for instance) that we should be somewhat cautious of excoriating that particular sentiment.
Alma, however, is not concerned with pride of community. Like prophets before him, he is disturbed by the social stratification based on wealth. It is not accidental that Alma laments the Zoramites’ pride after mentioning their love of gold and silver. This kind of pride undermines communities, fragmenting them into smaller groups based on privilege, and differentiation. Sports teams may include all social strata, but the tyranny of the economically elite excludes others. It isn’t the money but the social segregation—the attitude of superiority linked to money—that is the evil.